by Edwin Best | 17 November 2023 | CRM, CRM Pakketselectie, Customer experience, Transformation customer centric business
Make the use of technology – CRM and CX tooling – strategic with The Golden Circle of CRM and CX tooling model. The key words for this model are continuous improvement, management by objectives and agile. Strategic? Technology is an inseparable means for...
by Edwin Best | 4 June 2021 | CRM, CRM Pakketselectie, Customer experience, Uitgelicht CRM oplossing
The CRM landscape is changing rapidly. Transforming best of breed solutions (specialized in a specific function) into best of suite solutions (all CRM functionalities in one suite). Take HubSpot. HubSpot has transformed in recent years from a best of breed inbound...